Client
Franke Faber India
Our Work
Design support and collaboration, Durable product design, understanding how industrial design affects manufacturing, Design and engineering collaboration, climate responsive product design, design led product development, Physical prototyping.
Impact Areas
Production ready industrial design, hardware product design, industrial design for electronics and appliances.
Project Overview
In 2019, Faber approached GDD with a focused brief: to develop a new reverse osmosis purifier with minimal tooling investment. This challenge became a clear demonstration of how industrial design affects manufacturing, proving that good design is not just aesthetics, but a strategic tool in hardware product development in India.
By retaining the existing chassis and internal components, we significantly reduced both investment and development timelines while maintaining production readiness. Careful material selection during product design and a disciplined approach to constraints allowed the product narrative to stay aligned with Faber’s philosophy of creating winners through minimum effective investment within real manufacturing limits. The result was a solution shaped as much by engineering and manufacturability as by design intent for scalable industrial production.
Project overview
In 2019, Faber approached GDD with a focused brief: to develop a new reverse osmosis purifier with minimal tooling investment. This challenge became a clear demonstration of how industrial design affects manufacturing, proving that good design is not just aesthetics, but a strategic tool in hardware product development in India.
By retaining the existing chassis and internal components, we significantly reduced both investment and development timelines while maintaining production readiness. Careful material selection during product design and a disciplined approach to constraints allowed the product narrative to stay aligned with Faber’s philosophy of creating winners through minimum effective investment within real manufacturing limits. The result was a solution shaped as much by engineering and manufacturability as by design intent for scalable industrial production.
In collaboration with Faber, we delivered a production-ready RO purifier through design-led optimisation of tooling and internal architecture.
Client
-
Franke Faber India
Our impact areas
-
Production ready industrial design, hardware product design, industrial design for electronics and appliances.
Our work
-
Design support and collaboration, Durable product design, understanding how industrial design affects manufacturing, Design and engineering collaboration, climate responsive product design, design led product development, Physical prototyping.
